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 1.History and business model:

 Amazon was founded in 1994, spurred by what Bezos refers to as his regret minimization framework, his effort to fend off late in life regret for not staking a claim in the Internet gold rush.1 It is common lore that Bezos wrote its business plan while he and his wife drove a 1988 Chevrolet Blazer from Fort Worth, Texas to Bellevue, Washington,although this story is largely apocryphal according to early employees of the company.original research?

 The company began operating as an online bookstore under the name Cadabra.com (as in abracadabra), a name that Bezos quickly abandoned due to its sounding like "cadaver". While the largest brick-and-mortar bookstores and mail-order catalogs for books might offer 200,000 titles, an online bookstore could offer many times more. Bezos renamed his company "Amazon" after the world's most voluminous river.

 The company was incorporated in 1994, in the state of Washington, began service in July 1995, and was reincorporated in 1996 in Delaware. The first book ever sold by Amazon.com was Douglas Hofstadter's Fluid Concepts & Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought.Amazon.com had its initial public offering on May 15, 1997, trading on the NASDAQ stock exchange under the symbol amazon at an IPO price of US$18.00 per share (equivalent to US$1.50 after three stock splits during the late 1990s).

 Amazon's initial business plan was unusual: the company did not expect to turn a profit for four to five years. In retrospect, the strategy was effective. Amazon grew at a steady pace in the late 1990s while many other Internet companies grew at a blindingly fast pace.

 Amazon's "slow" growth caused a number of its stockholders to complain, saying that the company was not reaching profitability fast enough. When the Dot-com bubble burst and many e-companies went out of business, Amazon persevered and finally turned its first profit in the fourth quarter of 2002: a meager US$5 million, just 1 per share, on revenues of over US$1 billion, but it was important symbolically.

 The firm has since remained profitable: net income was US$35.3 million in 2003, US$588.5 million in 2004, US$359 million in 2005, and US$190 million in 2006 (including a US$662 million charge on R&D in 2006). Nevertheless, the firm's cumulative profits remain negative. As of September 2007, the accumulated deficit stood at US$1.58 billion.

 Revenue continued to grow thanks to product diversification and international presence: US$3.9 billion in 2002, US$5.3 billion in 2003, US$6.9 billion in 2004, US$8.5 billion in 2005, and US$10.7 billion in 2006. On November 21, 2005, Amazon entered the S&P 500 index, replacing AT&T after it merged with SBC Communications.

 Time Magazine named Bezos its 1999 Person of the Year in recognition of the company's success in popularizing online shopping

 Merchant partnerships

The Web sites of Borders (borders.com, borders.co.uk), Waldenbooks (waldenbooks.com), Virgin Megastores (virginmega.com), CDNOW (cdnow.com), and HMV (hmv.com) are powered and hosted by Amazon. Until June 30, 2006, typing ToysRUs.com into a browser would similarly bring up Amazon.com's Toys & Games tab; however, this relationship was terminated as the result of a lawsuit.4.

 Amazon.com powers and operates retail web sites for Target, the NBA, Sears Canada, Sears UK, Benefit Cosmetics, Bebe Stores, Timex Corporation, Marks & Spencer, Mothercare, Lacoste and Bombay Company now defunct. For a growing number of enterprise clients, currently including the UK merchants Marks & Spencer and Mothercare, Amazon provides a unified multichannel platform from where a customer can interchangeably interact with the retail website, standalone in-store terminals, and phone-based customer service agents.

 The company's global headquarters is located on Seattle, Washington's Beacon Hill. It has offices throughout other parts of greater Seattle including Union Station and The Columbia Center.

 2.The Product lines:

 Amazon has steadily branched into retail sales of music CDs, videotapes and DVDs, software, consumer electronics, kitchen items, tools, lawn and garden items, toys & games, baby products, apparel, sporting goods, gourmet food, jewelry, watches, health and personal-care items, beauty products, musical instruments, industrial & scientific supplies, groceries, and more.

 The company launched Amazon.com Auctions, its own Web auctions service, in March 1999. However it failed to chip away at industry pioneer eBay's juggernaut growth. Amazon Auctions was followed by the launch of a fixed-price marketplace business called zShops in September 1999, and a failed Sotheby's/Amazon partnership called sothebys.amazon.com in November. Although zShops failed to live up to its expectations, it laid the groundwork for the hugely successful Amazon Marketplace service launched in 2001 that let customers sell used books, CDs, DVDs, and other products alongside new items. Amazon Marketplace's main rival today is eBay's Half.com service.

 Beginning August 2005 5, Amazon began selling products under its own private label, "Pinzon"; the initial trademark applications suggested the company intended to focus on textiles, kitchen utensils, and other household goods.In March 2007, the company applied to expand the trademark to cover a larger and more diverse list of goods, and to register a new design consisting of the "word PINZON in stylized letters with a notched letter O whose space appears at the "one o'clock" position." 6. The list of products registered for coverage by the trademark grew to include items such as paints, carpets, wallpaper, hair accessories, clothing, footwear, headgear, cleaning products, and jewelry.

 On May 16, 2007 Amazon announced its intention to launch its own online music store.The store launched in public beta September 25, 2007, selling downloads exclusively in MP3 format without digital rights management.

 In August 2007, Amazon announced Amazon Fresh, a grocery service offering perishable and nonperishable foods. Customers can pick up orders or have them delivered to their homes. Delivery is initially restricted to residents of Mercer Island, Washington, a wealthy suburb of Seattle.

 3.Website:

 A popular feature of Amazon is the ability for users to submit reviews to the web page of each product. As part of their review, users must rate the product on a rating scale from one to five stars. Such rating scales provide a basic idea of the popularity and dependability of a product.

 The review feature is an important and highly influential function for customers and one of the main reasons for amazon.com success at selling books. As with book reviews anywhere, the buyer must beware that all reviewers have bias. Under normal circumstances, reviews give the reader at least a modest basis for evaluating a given book.

 Because it is an open forum, the reader can benefit from a variety of perspectives. However, the anonymity of web reviewers increases the chances of abuse in the form of self-praise, praise from friends, or malicious criticism. This situation was confirmed in 2004 when the origin of reviews was accidentally made public on an amazon site, and some authors openly confirmed their glowing reviews of their own books.

 Amazon provides an optional badging option for reviewers，of the reviewer (based on a credit card) or to indicate that the reviewer is one of the popular(most popular) reviewers. Some books have well over one thousand reviews (e.g. Atlas Shrugged), but many books, especially new ones, have none.

 The U.S. site generally has the most reviews, but other country sites offer the perspectives of other reviewers. A review posted on one site is not necessarily visible on another site.

 Search Inside the Book is a feature which allows customers to search for keywords in the full text of many books in the catalog.The feature started with 120,000 titles (or 33 million pages of text) on October 23, 2003. There are currently about 250,000 books in the program. Amazon has cooperated with around 130 publishers to allow users to perform these searches.

To avoid copyright violations, Amazon.com does not return the computer-readable text of the book but rather a picture of the matching page, disables printing, and puts limits on the number of pages in a book a single user can access. Amazon is planning to launch Search Inside the Book internationally. Additionally, customers can purchase access to the entire book online via the Amazon Upgrade program, although the selection of books eligible for this service is currently limited.

 According to information in Amazon.com discussion forums, Amazon derives about 40% of its sales from affiliates, whom they call "Associates." An Associate is an independent seller or business that receives a commission for referring customers to the Amazon.com site.

 Associates do this by placing links on their websites to the Amazon homepage or to specific products. If a referral resultsin a sale, the Associate receives a commission from Amazon. Worldwide, Amazon has "over 900,000 members" in its affiliate programs. Associates can access the Amazon catalog directly on their websites by using the Amazon Web Services (AWS) XML service.

 Amazon was one of the first online businesses to set up an affiliate marketing program.AStore is a new affiliate product that allows Associates to embedded a subset of Amazon products within, or linked to from, another website.

 According to the Internet audience measurement website Compete.com, Amazon attracts approximately 50 million U.S. consumers to its website on a monthly basis.

 4.Noteworthy events:

 In 2002, Amazon became the exclusive retailer for the much-hyped Segway Human Transporter. Bezos was an early supporter of the Segway before its details were made public.

 On June 21, 2003, Amazon coordinated what was at the time one of the largest sales and distribution events in e-commerce history with the sale of over 1.3 million copies of Harry Potter and the Order of the Phoenix, since beaten by Harry Potter and the Deathly Hallows with a sale of over 2 million copies preordered in 2007.

 On July 16, 2005, Amazon celebrated its 10th anniversary by telecasting a worldwide live concert hosted by Bill Maher and artists such as Bob Dylan and Norah Jones.

 5.Donations:

 In 2001, Amazon was one of the first online stores to begin accepting donations to the Red Cross on behalf of 9/11 victims. For several days the company dedicated its entire home page for this cause.citation needed

 In 2004, Amazon launched its Presidential Candidates feature, whereby customers could donate from US$5 to US$200 to the campaigns of U.S. presidential hopefuls, resurrecting the Amazon Honor System for the purpose. The Honor System was originally launched in 2001 as a way for Amazon customers to "tip" their "favorite Web sites and to buy digital content on the Web," Amazon collecting 2.9% of the payment plus a flat fee of US$0.30. It has never been shut down, but had fallen into relative disuse.

 At the end of 2004, with the catastrophic earthquake and tsunami in the Indian Ocean, Amazon set up an online donation channel to the American Red Cross using the Honor System, waiving its processing fee. As of January 3, 2005, over 162,000 individuals had donated over US$13.1 million in this way.

 The same week, Amazon created similar channels for the British, Canadian, French, German, and Japanese Red Cross organizations via its international sites. Over 7,000 Britons donated more than US$350,000; 900 Canadians over US$56,000; 660 French over US$23,000; 2,900 Germans over US$145,000; and 1,900 Japanese over US$66,000.

 Amazon reactivated its Red Cross donation channel when Hurricane Katrina struck at the end of August 2005. As of September 8, over 98,000 payments had been made totaling over US$10.7 million.

 6.Patent use:

 The company has been controversial for its alleged use of patents as a competitive hindrance. The "1-click patent"is perhaps the best-known example of this. Amazon's use of the one-click patent against competitor Barnes and Noble's website led the Free Software Foundation to announce a boycott on Amazon in December 1999.The boycott was discontinued in September 2002.

 On May 12, 2006, the USPTO ordered a reexamination of the "One-Click" patent, based on a request filed by Peter Calveley. Calveley cited as prior art an earlier ecommerce patent and the Digicash electronic cash system.

 On February 22, 2000, the company was granted a patent covering an Internet-based customer referral system, or what is commonly called an "affiliate program". Reaction was swift and negative. Industry leaders Tim O'Reilly and Charlie Jackson spoke out strongly against this patent and O'Reilly published an open letter to Bezos protesting the 1-click patent and the affiliate-program patent, and petitioning him to "avoid any attempts to limit the further development of internet commerce".

 O'Reilly collected 10,000 signatures with this petition. Bezos responded with his own open letter. The protest ended with O'Reilly and Bezos visiting Washington D.C. to lobby for patent reform.

 On February 25, 2003, the company was granted a patent titled "Method and system for conducting a discussion relating to an item on Internet discussion boards".

 7.Chris Benoit DVD:

 In late June 2007,The caption was then followed by a photo and a link to purchase the Hard Knocks: The Chris Benoit Story DVD. Amazon.com later removed the offending message after widespread complaints in the professional wrestling community

 8.The Humane Society of the United States Amazon.com,Inc:

 Amazon continues to carry two cockfighting magazines and two dog fighting videos although the Humane Society of the United States (HSUS) contends that the sale of these materials is a violation of U.S. Federal law. The Humane Society of the United States has filed a lawsuit against Amazon. The HSUS is actively advising supporters to write Amazon requesting the removal of the offensive materials.

 This writing campaign gained momentum in August of 2007 after the much publicized dog fighting case involving NFL quarterback Michael Vick.Some supporters are also calling for a boycott of Amazon until the animal fighting materials are removed from sale.

Amazon.com likes to entice consumers which includes a combination of every single day affordable prices and common revenues that are available to all people, regardless of whether or not you've got noticed a particular promotional code. However, Amazon does indeed from time to time have codes which have been good for modest cost savings upon specified sorts of merchandise.

The Amazon promotional claimed codes in which you'll discover most often are kinds which will conserve your funds on different types of foodstuff you could possibly order on the internet. You will be able to locate ones which will provide you with a discounted on gourmet foods like the protein dish and also cheese. This is something which is given to be a gift during The holiday season or enjoyed in office parties, so if you're about to buy it then ensure that you not spend as much through a promotional code.

You should not get trapped when it comes to grocery bargains. There are a few great discounts every month on Amazon online marketplace, however if you use discount coupons you may spend less by simply visiting your grocery store. On the other hand - If you possess the time and space, use some Amazon promotion codes for your personal grocery promotions can actually save you money, and it's free delivery service.The Amazon promotional claim code would be obtainable as an alphanumeric or numeric code, or perhaps may very well be some sort of keyword phrase.

 All you need to do is simply jot it down. Next thing for you to do is log on to Amazon.com, and insert the items to the shopping cart where Amazon is providing the coupon code. It's important to make perfectly sure that the total price of the whole set of selected goods is equivalent to or higher than the least selling price requirement for this discount code to remain applicable. When you wish make your payment via Amazon shopping cart, you just need to add the gift code and then click the Apply button. Everything is done! The exact amount of money is equivalent to the promotional claim code offered are getting deducted out of your gross total.

Amazon provide just about every thing like: Baby, Magazines, Camera & Photo, Music, Video Games, Laptops & Computers, DVD, Consumer electronics, Kitchen & Housewares, Gardening, Popular Music, Software, Tools & Hardware, Baby toys & many more. Amazon has remarkable deals, daily deals, free shipping offers and discount codes to save you a great deal of cash.There are a variety of web sites which supplies the full set of the discount codes. What you have to do is to find the best one by carrying out substantial research. This study commonly involves seeking for its code expiry date, offers and additional information. Anyone could as well try some Amazon discount finder sites which you can easy to come across wonderful offers on these well-known Amazon deal websites. 
    

Years have gone since I got my desktop computer. Recently it seems the PC monitor is not working well. So, maybe it is time to have a new one replace it.

Choosing a right monitor is not an easy job for there are too many options available on the market nowadays. As far as I am concerned, those factor listed below are supposed to be considered.

A.        The space of your desk. This would determine the size of the monitor. A flat-screen monitor will fit in the case of a limited desk space. LCD computer monitors usually take up very little space while CRT monitors occupy much with a look resembling older televisions.

B.        Use of the computer. If you use the computer to watch movies or TV, you may need a larger or wide screen monitor. Computer gamers would probably prefer CRT’s which refresh faster than LCD’s. People working on the computer, such as doing graphic design, had better choose a flat screen with a great number of pixels.

C.       Features. Comparing features of different monitors is also very important. Small details -- like digital controls, built-in speakers and USB ports etc. -- may have an obvious effect on the comfort you have when using the desktop PC.

D.       Budget. Lol, it is at last but not the least. PC monitors can range from a hundred dollars or so to thousands of dollars. After targeting a certain monitor, I searched the internet to see if there is any coupons and discount information ongoing. By the way, I findDigcoupons.comis an useful websites offering those money saving things.



Besides factors above, there may be many other things to think about. For choosing a well-content monitor, take a few minutes to calculate who you are as a computer user, and for saving, just browse through Digcoupons.com.

I admit, I am not such a woman that always have a strong sense of fashion. Most of the time, when it comes to vogue, alas I can barely follow the crowd. Every time I buy new dress, it is like a fashion disaster, my friends tease.

Speak of that, I have to say CoutureCandy is absolutely my savior.

CoutureCandy is an online retailer providing boutique items, such like accessories, demin, dress, jackets, shoes, tee shirts and handbags etc. You can browse for products through hottest designers like J Brand, Paper Denim & Cloth, Susana Monaco, Lotta Stensson, Ya-Ya, Da-Nang, Kasil, Citizens’, True Religion, Theory, Diesel and many more. There is not the shadow of a suspicion, CoutureCandy is a boutique full of high-end stylish products for women.

What most cheer me up is these two sections – “Celebrity Style Blog” and “PersonalStylists” – CoutureCandy offers. They both help me so much with my dress that I would no longer be made fun of by my friends.

    

Let’s talk about “Celebrity Style Blog” first. I used to envy those celebrities of their attractive and elegant appearance. Why do they always have an eye for fashion and present themselves in an extraordinarily decent way? Now, with the help of CoutureCandy, I can be look like them. It sounds so great, right?

Here you would be informed of latest celebrity and fashion news, find your favorite stars’ wearing and buy it from CoutureCandy.



Then follows “Personal Stylists” which is definitely valuable for fashion-related matters. They provide you with stylist tips, fashion information and advice in different programs, like Designer of the Week, Stylist tip of the Week, Denim Fit Guide and so on.

To know more about CoutureCandy and make you look more stylish – click here!

Many people like wine . You must to know Storage influence quality of wine.

Let’s talk some aboutwine storage.
1、the bottle must be diagonal, horizontal, or inverted lying in order to wine contact with the cork to keep the cork moist;

2、The ideal wine storage temperature is 10-16 ℃, the lower the temperature, mature more slowly, humidity around 60% -80%, but the humidity more than 75% of standard wine easy to mold;

3、to avoid glare, noise and vibration damage；

4、To avoid a smelly, unpleasant items such as gasoline, paints, medicines, etc. put together；
How to preserve opened wine:
opened wine should be cork sese back, put the bottle in the freezer, upright display. In general, opened white wine in the refrigerator can be save 1 week. Red wine is usually to save 2-3 weeks in the refrigerator after opening.

We should have a Wine Cellar. But not everyone has the conditions to have a wine cellar. So for many people a refrigerated wine cooler is the best way to ensure your wine is stored properly. Wine Enthusiast.com provide high-quality, technologically advanced wine cellars and wine refrigerators. It can ensure your wine is stored in a right way. 

 If there's some wine home decoration, that will enable our home environment to be more elegant and taste. Collection of wine home decor can express your passion for wine, as well as your unique individual style. You will find that integrate your love of wine into your home is so easier and stylish!

Diamond is one of the most beautiful gift as well as the most expensive material and wealth of nature. Although human civilization has thousands of years history, it is only a few hundred years that the preliminary understanding of the diamond is. The true uncovery of diamonds is even within a short time.

Prior to this, with its fabulous legend, religious worship and fear, people took it as a symbol of courage, power, status and dignity. Today, diamond is no longer so mysterious. And certainly not only can the aristocracy enjoy the royal family's treasures, but also can the common persons. For the most part, People tend to see it as a sign of pure love and eternal existence.

For a gift for lover, an engagement present, or even an investment for oneself, the diamond is a wise choice beyond doubt. Before you choose the right diamond, however, there is some basic knowledge you may need.

When it comes to diamond, 4 C’s is always be considered. They are Cut, Clarity, Color and Carat Weight.

First consider color. Colorless diamonds are the best. The deeper color, the worse its quality . Diamonds fall in color grades from D to Z. The one in D is the most desirable. Besides, the colored diamond, like pink diamond, green diamond and blue diamond etc. is collector's.

Next consider clarity. The most precious diamond is flawless, and they are of course very expensive. Some diamonds would contain scratches, small minerals or other inclusions. It is better to settle on a smaller but less included diamond.

The story of Costume Craze began in 2001 as Matthew's Robes. Founder Matthew Maloney began selling monk robes online. But it wasn't long until "monk robes" grew into something much, much more. Today the company is called Costume Craze, and while they still sell those original monk robes (and proudly so), they also carry thousands of other costumes and accessories all year round!

The costumes include Baby Costumes, Cartoon Character Costumes, Couples Costumes, Pet Costumes, Halloween Costumes, Movie Costumes, TV Show Costumes...

You must worship those heroic figure when you see a magic movie,like…Harry Potter. The Harry Potter Costume Robe is an offically licensed product. Choose from lots of Harry Potter Costume accessories below to complete your Harry Potter theme! The Harry Potter costume is for men and/or women! The students at Hogwarts all wear the same robes, whether they are a man or a woman.Is it cool?Certainly,you can be anyone you worship in movies such as X-Men, Batman,Spiderman,Zorro and so on.

By the way,if you get ready for Halloween?Who will you play, Kruegers or Transformers?Go to Costumes Craze and you will choose a one you want.

With help from co-founders Kathleen and Kate Maloney, as well as a dedicated team of enthusiastic employees, what started as a home based business by Matthew is now – and within just a few short years – one of the world's largest online costume retailers.

Of course, with this growth comes great responsibility . . . especially to many customers throughout the world. Their mission is to provide you – their valued customers – with exceptional service, unbeatable prices, and they hope one of the all around best experiences you've ever had shopping online.

"Thousands of Customes, Millions of Smiles.”is the motto of Costumes Craze.Of course they made it.Wish you have a good shopping at Costumes Craze .


For more coupons codes, click here.

A few days ago, after work, a new idea suddenly popped into my mind like a flash that I want my home’s smell changed while I am openning the front door. Um, I do not care whether it is strange. Actually, I always do it as long as I think of it. So I turned on my laptop and searched Digcoupons.com for advice. Having selected a few, I choosed Colonial Candle.

Since founded in 1909, Colonial Candle has become a leading manufacturer and seller of high quality candles. It offers home fragrance and decor articles with nearly 1000 candle products, featuring exceptional quality and style excellence. Their unique, authentic and on-trend all the time fragrance is the most seductive.

Below are some of the fragrance that I favor for different room of my home.

The Living Room - Apple Orchard Square Flared Jar

Living room is the room people first step into when getting home. The smell of the room is supposed to be welcoming. This Apple Orchard Square Flared Jar smells like sweet and crisp apples in the fresh outdoors. When you linger at your living room, it seems you are walking through an apple orchard. This is also the customer favorite scent.

The Kitchen - Cinnamon Glass Jars

A touch of sweet clove included makes the cinnamon fragrance smell pure and heartwarming. The kitchen is going to be somewhere a delicious meal is on the way. And as a result of the unique glass jar, it is clean and easy to remove.

The bedroom - Pure Cotton Tealight Candles

No one would dissent that bedroom should be a relaxing place where you can have a rest and easily fall asleep. The pure cotton candles have a clean and warm scent of luxurious and freshly laundered towels. It is quite a calming smell, isn’t it?

Many other scented candles are provided in Colonial Candle. Colonial Candle perseveres in using only the finest ingredients to produce the best burning candles. So, you can absolutely trust it!

For more Colonial Candle coupons and discount information – click here!